Qatar

The campaign invites travellers to discover the unexpected and memorable experiences that Qatar offers. By targeting families, couples, and groups of friends, the campaign emphasises Qatar's ability to provide diverse, meaningful, and unforgettable experiences.

Designed to set Qatar apart, the campaign highlights the country’s unique attractions and tourism offerings. From the lush charm of Banana Island to the vibrant atmosphere of Souq Waqif, and thrill of dune bashing, Qatar’s wide range of attractions are showcased, presenting numerous opportunities for relaxation and adventure in a warm, safe, and inclusive environment. Through its theme and brand platform, "Moments That Stay With You," the campaign also showcases the emotional connections and lasting memories forged during visits to Qatar.

Agency: Translation
Role: Group Design Director

Responsibilities:

• Art Direction

• Visual language development

• Brand guidelines