DeLeón
Brand and DIGITAL Experience
Flow is magnetic, a force that ignites bold spirits and inspires fearless creativity. When you’re in it, you embody your most authentic self, radiating a contagious energy that celebrates originality and dares others to rise alongside you. It’s a moment where self-expression becomes unstoppable, and the world feels your presence in profound and unforgettable ways.
For this campaign, we partnered with legendary choreographer Shay Latukolan—renowned for his groundbreaking work with JUNGLE—to translate the essence of bold spirits rising into movement. Through his vision, we captured the fearless beauty of creativity in motion, proving that when energy and authenticity collide, the results are transformative.
Agency: Translation
Role: Group Design Director
Responsibilities:
Lockup development
Visual language development
Art Direction
Social Campaign
Web development